Backlinks are links from one website to a page on another website. They are considered “votes” for a specific page by search engines like Google. Pages with a high number of backlinks tend to have high organic search engine rankings Backlinks are important because they are votes from other websites, telling search engines that the content is valuable, credible, and useful. Not all backlinks are created equal, and it is important to focus on quality backlinks. A single quality backlink can be more powerful than 1,000 low-quality backlinks. High-quality backlinks tend to share the same key traits, such as coming from trusted, authoritative websites and including the target keyword in the link’s anchor text. There are many creative and white-hat ways to earn backlinks, such as creating linkable assets, building backlinks from link roundups, and using the moving man method. Earning high-quality backlinks is probably the most challenging part of SEO, but it is worth it as they can significantly improve a website’s SEO ranking.
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